Engineers in China

China: Reaching Designers in this Fast Growing Regionchina-flag

China is a strategic growth region for most companies in the electronics industry.  As more products are designed in the country for local markets and export, it's critical to influence this fast growing market.  SupplyFrame Media has a large and vibrant audience of design engineers in China that frequently search for electronic component information.

Reach Nearly 300,000 Electronics Designers in China

SupplyFrame Media can help you grow demand and build market penetration in China and across Asia.  Our geo-targeting capabilities and in-depth analytics allow you to deliver local language advertising and optimize the ads that are delivering the best results.  Our advertising operations team can provide you with language translation services as needed.

 

In November 2009, SupplyFrame Media:

  • Reached 287,000 unique electronics professionals from China
  • Delivered 1.8M ad impressions to electronics professionals from China
  • Sent over 50,000 visits from designer engineers in China to our customers

Your Products Can Be Successful in China

Design engineers in China are interested in a wide range of electronic components.  SupplyFrame Media monitors search activity from China throughout our network of sites and categorizes the subject matter, including semiconductors and ICs.  As you can see below, the appetites for information on semiconductos and ICs from China is very diverse.

 

The search activity for finding technical specifications of electronic components is a key piece of the engineering design cycle and a key piece in creating an online funnel to drive sales.  Click here to read more about creating and managing an online funnel for your business.

China's Top 20 Semiconductor and IC Search Categories in Q2 2010
Discrete Semiconductors 23%
 
Power Management ICs 19%
 
Logic ICs 11%
 
Amplifier and Linear ICs 8%
 
Interface and IO ICs 8%
 
Microprocessors, Microcontrollers, DSPs 5%
 
Data Converters 3%
 
Audio ICs 3%
 
Optoelectronic and Fiber Optic ICs 3%
 
Memory ICs 3%
 
RF, RFID, ZigBee Semiconductors and ICs 1%
 
Clock and Timer ICs 1%
 
Resistors (Fixed) 1%
 
Transient Voltage Suppressors (TVS) 1%
 
Connectors and Accessories 1%
 
Capacitors (Fixed) 1%
 
Sensor ICs 1%
 
Switches and Relays 1%
 
Application Specific ICs 1%
 
Switches and Multiplexers 1%