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News and Press Releases
PASADENA, CA - February 13, 2012 - 34,000 an hour. That's how many queries for product specs passed through the SupplyFrame network of electronics research sites last year — 24x7. That leads to a lot of downloads of the datasheets, applications notes and reference designs written by your product teams into the hands of engineers around the world. In fact, every day we delivered 314,000 datasheets to the worlds engineers.
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Former Executive Editor of 'Electronic Design & Application World' joins eeFocus in Beijing
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PASADENA, CA - November 30, 2011 - SupplyFrame, a leading advertising solution for the electronics industry, announced today that Mr. Liu Fufeng will be joining the Beijing-based team at eeFocus as editor-in-chief. eeFocus (http://www.eefocus.com) is both a leading social network and top-performing direct marketing and online advertising provider for the electronics industry in China. Liu brings his 10-year industry heritage as a senior editor to eeFocus. Prior to joining the company, Liu held the position of executive editor for IDG publication "Electronic Design & Application World.
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Electronics manufacturers and distributors can generate brand loyalty and boost sales through exclusive program powered by eeFocus
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PASADENA, CA - October 6, 2011 - SupplyFrame, a leading provider of advertising and marketing services for the electronics industry, announced that it has launched a new e-newsletter marketing product designed for advertisers targeting China's thriving electronics industry. The new program is powered by eeFocus, the principal driver behind China's growing EE social media community.
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SupplyFrame Deal Expands Media Footprint in China to Include Social Media, Lead Generation, Newsletters, Design Contests and Editorial Content
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PASADENA, CA - May 4, 2011 - SupplyFrame, a leading provider of advertising and marketing services for the electronics industry, today announced that it has completed a strategic investment in EEFOCUS in Beijing, China. EEFOCUS has established itself as both a leading social network and a top-performing direct marketing and online advertising provider for the growing electronics industry across China. The strategic investment further expands the audience and product offerings for SupplyFrame while adding local sales, marketing and development teams for the Chinese market.
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Electronics Engineers and Buyers Can Now Access On-the-Go Components Inventory Levels and Pricing for Leading Distributors
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PASADENA, CA - April 19, 2011 - SupplyFrame, a leading advertising solutions provider for the electronics industry, announced today that it has launched a mobile version of its FindChips.com website. The FindChips.com online components search site provides engineers and buyers with inventory and pricing information for dozens of leading component distributors across the electronics industry. The new application supports the increasingly popular Android operating system.
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2010 Recap: The Numbers that Shaped 2010
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2010 was a year of online growth in the engineering community. Among the many gains, SupplyFrame Media, a leading advertising solutions provider for the electronics industry, reported that they converted their 3 million unique visitors a month into over 15 million visits to their customer’s websites in 2010. SupplyFrame’s 2010 recap speaks volumes about its global reach to millions of electronic design engineers and buyers. Here’s a snapshot of what SupplyFrame saw across its network and the dividends that resulted for its customers:
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John Waddell Joins SupplyFrame as Director of Sales EMEA and Marcus Plantenberg Joins as Director of Sales Germany, Austria, Switzerland
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PASADENA, CA - March 1, 2011 - SupplyFrame Media, a leading advertising solutions provider for the electronics industry, today announced two new appointments to strengthen the leadership team for its global expansion. John Waddell has been named Director of Sales EMEA and Marcus Plantenberg as Director of Sales Germany, Austria and Switzerland. Waddell and Plantenberg will work to build SupplyFrame Media partnerships and its brand in the region.
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Electrical Engineers Connect with Marketing Components That Fit.
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SupplyFrame's VP Marketing, Jeff Curie shares his insight for BtoB magazine's article about content marketing to electrical and electronics engineers.
B2B buyers in any industry seek detailed information about the products and services they're considering, but electrical and electronics engineers in particular crave highly specific data... As a result, it's critical that marketers targeting this global audience provide the right content through the right channel, experts say. ...Marketers should also consider their strategies for reaching audiences in other countries. Countries such as China, Germany and Japan are obvious hot spots, said Jeff Curie, VP-marketing at SupplyFrame Inc., an online provider of electronic component information and advertising; but Brazil, the Czech Republic, India, Poland and Ukraine are also promising markets. “There are companies everywhere designing the local car, or the local telephone switch or the local train,” he said.
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Brian Landy to Join SupplyFrame Media from EDN/UBM.
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PASADENA, CA - February 15, 2011 - SupplyFrame Media, a leading advertising solution for the electronics industry, announced today that industry professional Brian Landy will join its growing sales and operations team. Landy will focus on expanding sales efforts in the US Western region, developing relationships with manufacturers and distributors who could benefit from SupplyFrame’s online media solutions for the electronics engineering lifecycle.
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Yamamoto dedicated to growing SupplyFrame Media brand and partnerships for the electronics industry in Japan.
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PASADENA, CA - November 3, 2010 - SupplyFrame Media, a leading advertising solution for the electronics industry, today announced Hideyuki Yamamoto of PTR Communications as the Country Manager for Japan. Mr. Yamamoto will work exclusively with SupplyFrame Media to build brand and partnerships in Japan for the global media company.
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Campaign will launch new NXP iPhone app to millions of engineers and buyers worldwide.
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SAN JOSE, CA - September 20, 2010 - NXP Semiconductors N.V. (Nasdaq: NXPI) and SupplyFrame Inc. today launched an online campaign promoting the NXP iPhone application. NXP is the first semiconductor company to introduce a complete portfolio product selector application for the iPhone. The mobile phone application allows users to access NXP product information and support more easily and faster than ever before. SupplyFrame Media’s global reach to nearly three million online engineers and buyers is aligned with the target users of the new iPhone app.
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Popular site for electronic component buyers boosts SupplyFrame Media’s capabilities
PASADENA, Calif - August 31, 2010 - SupplyFrame, Inc. today announced that it has acquired FindChips.com (www.findchips.com). The site brings new capabilities to SupplyFrame Media’s proven online advertising products. FindChips.com has been a favorite site of component buyers for over 12 years. The unique site has built an intensely loyal user base for performing the fastest, most complete component inventory search on the web.
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SupplyFrame Media releases new data revealing the interests of the analog and mixed signal engineers around the globe
PASADENA, Calif - February 17, 2010 - SupplyFrame Media, a leading online source of electronic component information and advertising, today announced new insights into the interests of analog design engineers. The new data, available free on SupplyFrame Media’s site, summarizes global search activity by over 500,000 electronics designers regularly using the SupplyFrame Media network of sites to research analog and mixed signal products.
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Industry Veteran from EETimes-Asia and Hearst Leads Sales Expansion into APAC for SupplyFrame Media
PASADENA, Calif - December 08, 2009 - SupplyFrame Media, a leading online source of electronic component information and advertising, today announced that Todd Christenson of YMeasure will represent sales for China, Hong Kong, Korea, Taiwan, and Singapore. The addition will provide SupplyFrame Media with a local point of presence for the rapidly growing Asia Pacific customer base.
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New White Paper Explains the Behavior of Engineers Online that Power the Leading Advertising System for the Electronics Industry
PASADENA, Calif - December 02, 2009 - SupplyFrame, Inc. today released a white paper that focused on explaining the insights and market research that led to one of the fastest growing marketing channels in the electronics industry.
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PASADENA, Calif - November 17, 2009 - SupplyFrame, Inc. today announced the availability of a program designed to drive activity for new product introductions in the electronics industry. The new launch program allows manufacturers to supplement their existing sales channels and extend the scope of their product launches to the broad community of electronics designers.
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Geo-targeted Advertising from SupplyFrame Media Opens Growth Channels for the Electronics Industry
PASADENA, Calif - November 10, 2009 - SupplyFrame, Inc. today announced the availability of geo-targeted ad campaigns that reach an electronics design audience of over 300,000 unique people in China each month. Geo-targeted advertising is available immediately for both English and Chinese-language advertising.
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PASADENA, Calif - November 2, 2009 - SupplyFrame, Inc. today announced its collaboration with electronic component distributor Digi-Key Corporation. For Digi-Key, online presence is the primary avenue to maintain top position in the minds of engineers and purchasing professionals worldwide. To fuel its online growth, Digi-Key is leveraging SupplyFrame Media's ability to reach over 2M unique electronics professionals each month.
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Electronics Industry Media Leader Exceeds 2M Uniques and 9M Page Views in August 2009
PASADENA, Calif - September 15, 2009 - SupplyFrame, Inc. today announced that it exceeded the 2 million unique visitor mark for audience reach in the electronics industry. In August 2009, SupplyFrame Media delivered advertising and content to over 2.1 million unique people through 9.0 million page views as measured by the independent online media measurement firm Quantcast Corporation.
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SupplyFrame Media Launches Datasheeter for Researching Electronic Component Information Through Twitter
PASADENA, Calif - July 21, 2009 - SupplyFrame, Inc. today announced the launch of a new service for technical professionals to quickly retrieve information on electronic components using Twitter. Datasheeter, the name of the new service, allows Twitter users to view component specifications through any Twitter application or web site.
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